The plight of the African rhino is a serious one. Illegal poaching of rhino horn has seen the massacre of thousands of rhino over the past few years. With rhino numbers now in steady decline and poaching on the increase, what are we doing at Jaci’s Lodges to help conserve the rhino?

Take a stand against rhino poaching

At Jaci’s Lodges we’re taking a stand to help conserve the rhino.

We’ve teamed up with a proactive anti-rhino poaching organisation – – and have attached prominent stickers to all our game drive vehicles to draw attention to the poaching problem. We encourage our guests to do the same.

We assist the North West Parks and Tourism Board in various anti-poaching activities, from increased foot patrols and guard visibility on the ground to driving awareness campaigns among guests staying at lodges in the Madikwe Game Reserve.

We recently hosted a member of the international press and helped facilitate his covering of a rhino ear-notching operation run by the Parks Board. His press coverage will go a long way towards raising global awareness of the plight of these great beasts.

Why are rhinos being killed?

Despite the very real threat of extinction, rhino poaching has continued unabated.

The reason? The insatiable demand for rhino horn, and the exhorbitant prices people will pay to get their hands on it.

The demand for rhino horn began in the East where many communities believe that it holds the key to a man’s libido and overall wellness.

Despite being made from keratin, the same stuff our hair, toe nails and finger nails are made of, rhino horn is crushed and snorted, or eaten, by thousands of people who consider it a medicinal remedy.

In Vietnam for example, rhino horn powder is sold as an alternative cure for cancer.

As the myth around the potency of rhino horn permeated the East, so the demand for it grew. And as the price people were willing to pay exploded, the poaching trend in Africa was fuelled by greed and ignorance.

Today rhino horn is one of the most sought-after commodities in the world. It is more expensive to buy per ounce than gold – but the long-term costs of losing these animals is immeasurable.

What you can do to stop poaching

You might live far from the home of the rhino, but there’s nothing stopping you from joining an anti-rhino poaching organisation.

While you might chose to donate funds to any number of organisations that are working together to help save the rhino, even displaying a sticker on your car will help to unite minds and promote anti-poaching initiatives.

Educate your friends and family about the plight of the rhino, and share information about how ordinary people can get involved and join the anti-poaching movement on social media.